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Professor Lin’s research interest primarily focuses on the topics of digital transformation and innovation for global and multi-national organisations, including the drivers of successful execution of companies’ digital strategy, the impact of corporate innovations and the effectiveness of strategic initiatives. He actively teaches in INSEAD’s MBA, EMBA, and executive programmes as well as consults for companies on their business and organisational transformation.

Professor Lin has also co-led the teaching innovation and digital transformation at INSEAD with the Dean of Innovations. He has successfully formulated, executed INSEAD’s online strategy and established INSEAD’s leading position in online executive education since 2014. Programmes he (co-)directed and developed have won over 12 prestige awards in 4 consecutive years.

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